Did you know Microsoft Word, Excel, PowerPoint, and Outlook all have a Measurement Converter feature? With this, users should have an easier time generating measurement conversion without having to do ...

In Q4 2024, the average Conversion Rate was 4.8% (averaging across all countries, platforms, and industries) according to our research. This overall average benchmark is limited in its usefulness. To ...

I am a fan of Conversion Rate tracking. Composed of two basic retail measurements, sales dollars and shopper count, the ratio between these two measures can speak volumes about the performance of a ...

Marketers are constantly looking for ways to improve “performance” in their marketing campaigns. Specifically in digital they look at KPIs (key performance indicators) such as click through rates ...

There are literally dozens of units of measurement and a lot of them are more or less interchangeable. There are a lot of reasons to convert between units. People who build things, people who bake, ...